I don't need to elaborate on which countdown I am referring to. You already know. Long before the turkey was allowed to go cold and even before the cranberry sauce hit the table, chatter abounded about Black Friday. After all there were only a few hours to ration before the stroke of midnight, when the real consumption began.
I had already felt the pressure Thursday morning when we drove through New Jersey passing a ginormous mall to get to our family. As we advanced past the glittering retail shops, my eyes grew bigger and bigger. No, not at the shopping emporium, but at the dense and elongated traffic heading in the opposite direction.
"What is going on?" I asked
"They're probably going to the mall," my husband speculated."Really? Stores are open today?" to my surprise and ignorance.
Even I, someone who is resilient to the message of spend to save, began to imagine what I may have been missing out on. Bargains on beautiful designer clothing, fancy electronic gadgets that would make life easier, and all of the DVDs that I would enrich my entertainment collection. Actually, it's something more like beautiful clothing that I won't fit into tomorrow, fancy electronic that I won't know how to use, and DVDs I won't have time to watch. No! Shush! Those are sacrilegious thoughts! At least, according to the International Shopping Council. Evident before my eyes were droves of people who were willing to risk getting stuck in traffic on a day reserved for family togetherness. Although, I'm sure several of them were together in their high octane pursuit for bargains. I was getting dizzy with all of these thoughts.
But as we moved further and further away, transitioning into the scenic pastures of New Jersey, my spike of excitement and panic eased. What was I thinking? I have all that I needed with me, today and tomorrow.
Did you have a strategy for Black Friday?